If you have a website then you probably need it to generate
leads for your business, or sell your products and services. But with the vast number of websites around how can you
make yours stand out?
Excellent customer service is one of the most important and
often overlooked factors, in ensuring your website achieves its
goals. When applied to the web it will help you attract more
visitors, convert them into customers, and keep them coming
back for more.
Our speakers from local businesses have made their websites
and businesses a success by employing good customer service
practices. In these sessions they will share their knowledge,
give simple tips and provide insights to enable you to gain the
competitive edge.
| 5.00pm |
Registration and refreshments |
| 5.25pm |
Welcome and introduction |
| 5.30pm |
Pedal Power - Susan Achmatowicz, owner of the
Hampshire based award-winning cycle hire and
holidays business Country Lanes, will explain how her
small tourism enterprise has harnessed the web to: |
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- Achieve competitive advantage through its online offer
|
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- Maintain a customer-focused web presence
|
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- Enhance customer service delivery without additional cost
|
| 6.10pm |
Refreshments and opportunity to network |
| 6.30pm |
Confessions of a Basket Case – Alan Cummings,
marketing manager for Novatech, the largest
independent computer manufacturer based on the
south coast, will demonstrate how their site attracts
over 500,000 online customers. Including how to: |
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- minimise the number of abandoned shopping baskets
|
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- maximise the success of your online presence
|
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- offline and online service issues anecdotal
account of the highs and lows of what really works
in the e-commerce world
|
| 7.10pm |
Questions |
| 7.30pm |
Close |
If you have attened one of these event and would like a refresher, or you were unable to attend and would like a copy of the presentations, please visit the resources section of this microsite.